My name is Alanna and I am a designer with a deep love for textiles, apparel, and the art of thoughtful creation. Over the course of my career, I’ve had the joy of designing across diverse worlds- from high-performance footwear and accessories to playful, imaginative toys. I am currently the Senior Designer for xo, Fetti where I own the entire design and creative process expanding into apparel and accessories categories.

I thrive in environments where I can use my creative skill set to make functional products utilizing both my creative and technical design background.

A bit more about me:

• I was born and raised in Winnipeg, MB Canada (yes, its cold and yes, that’s where my love for the outdoors stems from!)

• I love hunting for vintage designer handbags

• If you looked up morning person in the dictionary, there’d be a photo of me!

• I think that a roadtrip is almost always more fun than the destination